Convince Your Boss: Why EDSymposium25 is a Must-Attend
Looking to get the green light to attend EDSymposium25? Here’s how to make a strong case that shows it’s not just about you—it’s about bringing real value back to your entire team and firm.
Step 1 – Be Prepared
Start strong by doing your homework:
- Review the EDSymposium25 brochure and map out sessions that will benefit both your role and your team.
- Highlight industry-leading speakers and note how their insights can directly impact your firm’s success.
- Download the Convince Your Boss Toolkit and tailor it with your chosen sessions, plus key takeaways that will benefit the team.
- Prepare your case: How will this investment make you a stronger asset to the firm?
Step 2 – Time It Right
Timing is everything.
- Start by sending the convince-your-boss letter (included in the toolkit), then schedule a short meeting to discuss.
- Focus on the ROI: Explain how attending will provide actionable strategies, industry best practices, and new ideas to improve workflows, efficiency, and team output.
- Highlight that EDSymposium25 offers a year’s worth of value-packed content in just three days.
- Walk through the conference lineup together, emphasizing sessions that align with your firm’s current goals and challenges.
Step 3 – Address Objections Like a Pro
Anticipate concerns and come prepared with solutions:
💬 Objection: “It’s too expensive.”
✅ Your Response: “This is an investment with long-term returns. I’ll take detailed notes and bring back new strategies that our whole team can implement. Plus, I’ll share speaker materials and best practices, multiplying the value beyond just my attendance.”
💬 Objection: “We can’t afford to have you out of the office.”
✅ Your Response: “I’ll stay connected during the event thanks to free WiFi, handling urgent matters as needed. Plus, the ideas and insights I’ll bring back will help us work more efficiently long-term—saving time in the future.”
Step 4 – Seal the Deal
End with a strong commitment:
“When I return, I’ll host a knowledge-sharing session with the team, complete with key takeaways, actionable insights, and materials from the sessions I attended. We’ll discuss how we can implement new ideas and improve our workflows. It’s not just about me attending—it’s about elevating the whole team. And when the team succeeds, the firm shines.”