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Mastering Time: Empowering Strategies, Tips & Tricks to Beat Procrastination

Posted By SDA National, Thursday, July 17, 2025

 

In a world that never stops moving, time often feels elusive. We juggle work, family, and personal goals—yet somehow, the things we want to do always get pushed aside. Have you ever felt busy all day, only to wonder what you actually accomplished? 

 

Whether you're preparing for the CDFO exam, leading a team, or simply trying to find time to breathe, let’s explore practical strategies to beat procrastination, increase efficiency, and reclaim time for what is truly most important to you.

 

Why we procrastinate, and how to break the cycle

Procrastination isn’t laziness—it’s often a response to fear of failure, feeling overwhelmed, or having a lack of clarity. The key is to start small and build momentum. 

 

At EDS25, speaker Carla Howard reflected on the time management technique known as “Eat the Frog.”  If it’s your job to eat a frog, do it first thing in the morning—it’s likely the worst thing you’ll face all day. The “frog” represents your most challenging task. Tackling it first gives you a sense of accomplishment that fuels the rest of your day.

 

Break tasks into micro-steps. 

Instead of: “I need to study for the CDFO,” try: “I’ll review one section for 20 minutes.” This micro-commitment lowers resistance and gets you moving.

 

Time Management Techniques

If frogs aren’t your thing, here are other effective time management techniques:

 

  • Pomodoro Technique:  Work in focused 25-minute intervals with 5-minute breaks. After four sessions, take a longer break. Great for maintaining energy and focus.
  • Time Blocking: Schedule your day in blocks dedicated to specific tasks. This minimizes distractions and ensures time is allocated to what matters.
  • Eisenhower Matrix: Prioritize tasks by urgency and importance. Focus on what’s important, not just what’s screaming for attention.
  • The 2-Minute Rule: If a task takes less than two minutes, do it immediately. It clears mental clutter and builds momentum.

 

Automate and Delegate

Efficiency isn’t just about doing more—it’s about doing less of what doesn’t matter. What tasks can you eliminate? Ask yourself: Am I being busy, or am I being effective?

  • Use automation tools like Zapier, Notion, or Google Calendar to handle repetitive tasks.
  • Delegate tasks that don’t require your unique skills.
  • Batch similar tasks (like emails) to reduce context switching. (Wearing too many hats hurts your brain!)

 

Learn to say “No”

Is the task your responsibility, or are you stepping in to be helpful?  Saying no to tasks that drain your time and distract you from your priorities is a vital time management skill.  Learning to say “no” is part of practicing assertive communication and setting healthy boundaries.  If you need to say no, offer an alternative solution. 

 

What to Do With the Time You Save?

As you advance in your career and leadership, maximizing efficiency empowers you to choose how to utilize your reclaimed time.

  • Do another task. Yes, if you’re building momentum towards a goal you've set for yourself.
  •  Meditate or journal. Self-care is a way to recharge your mind.
  • Travel or explore. Absolutely! A simple walk outside can energize you.
  • Stop and smell the roses.   Literally, be present. Living in the moment is powerful.
  • Schedule “white space” in your calendar—time with no agenda. White space gives you room to focus and reset, freeing you from constant reactivity, replacing it with intentional, distraction-free time for productive work.

 

Lead by example

If you’re in a leadership role, your time habits set the tone for your team. Model the following:

  • Prioritization over busyness
  • Boundaries over burnout
  • Purpose over pressure

Empower your team to work smarter—not harder.

 

Studying for the CDFO? You’ve got this!

If preparing for the new Certificate in Design Firm Operations (CDFO) exam feels daunting, SDA has resources at your fingertips. Join a study group or find an accountability partner. Use the strategies above to break your study plan into manageable pieces, and reward yourself after each session to reinforce the habit.

 

Time Is a tool—use it with intention. 

Time management isn’t about squeezing more into your day. It’s about making space for what matters most. When you master your time, you reclaim your energy, your focus, and your freedom to enjoy what matters most to you.

 

You don’t need more hours in the day—you need more intention in the hours you already have. What time management tips have been useful for you? Share them in the comment box below.

 

 

Spotlight Resources:

 

CDFO Information and Application

Online resources:  SDA Blog Article - That One Thing

Tags:  AEC Business  AEC Learning  AEC Time Management  SDA National 

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Word Nerd: Addendum versus Addenda

Posted By SDA Headquarters, Wednesday, July 16, 2025

 

An addendum is something that is added to a document. Your rental lease might have an addendum attached to it. If a firm’s Bid Documents had a change after the fact, it was an addendum that added additional information to the documents.


Addendum is the singular form. Addenda is the plural form.


With reference to our industry, Bid Documents contain the plans, specifications, and estimates that are sent out to Bidders. If, for example, the Bidders then have questions or bring up a situation that might prompt a change to the Bid Documents, an addendum would be issued. After the bidding process, if there were any changes, the Owner might issue a set of Conformed Documents that would include that one addendum, or if Bidders prompted a number of different changes, then all of the addenda would be incorporated into the Conformed Documents.


It's easy to confuse the singular and plural forms; just remember that if there’s more than one addendum to the document, it’s considered plural, so addenda is the correct word to use.

 

 

 

 

 

Special thanks to our authors - Judy Beebe, FSDA and Carol Wanda Spradlin, CDFA - both with the SDA Pacific Northwest (formerly Seattle) chapter.

Tags:  AEC Business  AEC Learning  SDA National  Word Nerd 

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Reflections on EDSymposium25: A Transformative Experience - Carrie Hubbard, CDFA

Posted By SDA National, Sunday, June 15, 2025
Updated: Tuesday, June 17, 2025

Thanks to the generous support of the Past Presidents Council, I had the incredible honor of attending EDSymposium25 in Lexington, Kentucky, as a recipient of the 2025 PPC Professional Development Grant. This was my first national SDA event, and I wasn’t quite sure what to expect— but I came home feeling inspired, energized, and deeply connected to a community of administrative professionals who understand exactly what it means to work in the AEC industry.

The sessions I attended weren’t just informative, they were transformational. I walked away with insights I can use right away, and I made connections that reminded me just how powerful our professional network can be. Below are reflections on four sessions that really stayed with me.

 

Critical Thinking: Think People Are Born with the Ability to Think Critically? Think Again

Presented by Carla Howard

This pre-conference workshop kicked off the week with a bang. Carla Howard guided us through what she called the Critical Thinking Skill Stack, and I was amazed at how immediately useful and relevant it all felt. One of the most empowering things she said was, “None of us were born with a critical thinking gene”—which means this is something we can all get better at.

The session broke down the elements of strong critical thinking: being curious, listening intently, analyzing information, offering solutions, making decisions, and communicating crisply. Each one came with actionable habits and self-reflection questions. I also appreciated the reminder to question assumptions and stay open-minded.

The workshop didn’t just stay theoretical—it included simple strategies, like incorporating mindful observation or even playing puzzle games, to build those skills over time. It was a great reminder that everyday moments are opportunities to sharpen our thinking, and that will help us lead and contribute more effectively at work.

What resonated most with me was the concept of focusing on the idea, not the path. Too often, I find myself getting caught up in how I got to a conclusion, wanting to justify or defend it. Carla reminded us that this tendency can actually distract from the value of the idea itself. That really hit home. I tend to want to explain how I arrived at a decision, but sometimes that can overshadow the idea itself. That insight made me realize how often I can get in my own way. Since coming home, I’ve been trying to notice those moments—when I’m tempted to dig in or defend, and instead, lean into curiosity. That shift feels small but powerful.

R(AI)sing Your AI IQ

Presented by Kristin Kautz

Kristin Kautz’s workshop was fast-paced, exciting, and eye-opening. She talked about how AI is changing the AEC industry, and challenged us to think not just about what tools we’re using—but how we’re using them. One of her core messages was that AI can generate ideas and content, but it’s our human judgment that gives it meaning. That really connected back to the earlier sessions on critical thinking.

Of all the smart strategies and best practices Kristin shared, the most memorable takeaway for me was the idea of an office “safeword” or emoji. With the rise of deepfakes and AI-generated voices and videos, it’s becoming harder to tell what’s real. I never expected a professional development conference to include a cybersecurity epiphany—but there it was. This simple idea gave me a concrete way to bring safety and clarity into our digital communication practices at work.

Kristin also encouraged us to audit our firm’s tech stack—to evaluate where we’re wasting time, what tools we’re underutilizing, and what we can automate. It was a call to action I didn’t know I needed. I left this session feeling ready to not only embrace new tools, but also help lead smarter conversations around how we use them.

 

Courageous Conversations: Your Key to Career Success

Keynote by Carla Howard

Carla’s keynote the following morning built beautifully on the critical thinking session. Her framework for handling difficult conversations gave me a roadmap for how to speak up when it matters most. We discussed how to navigate conversations where opinions differ, emotions run high, or the outcome really matters to us—scenarios that are all too familiar in our professional lives.

Two specific takeaways really stuck with me: stop overexplaining, and remember that silence is part of the conversation. I’ve always felt a need to fill the air, to explain every angle, but Carla reminded us that influence doesn’t come from talking more—it comes from being clear and confident. Sometimes, the most powerful thing you can do is pause and let the other person speak.

Another big shift for me? Replacing the word “but” with “and.” It’s such a small change, but it transforms the tone of a conversation from confrontational to collaborative. That one word swap will help me communicate in a way that feels more respectful and effective. This session made me braver—and more mindful—in how I advocate for myself and others.

 

Managing Evolving Risks of AI in Design and Construction

Presented by Diane Mika

If Kristin’s session was about the potential of AI, Diane Mika’s was a clear-eyed look at the responsibilities and risks that come with it. She walked us through how to create thoughtful AI policies and made a strong case for why firms need to start documenting their AI strategies now—not later. Legal, ethical, and professional responsibilities are shifting fast, and this session helped me see how crucial it is that our policies keep up.

What stuck with me most was the concept of the “evolving standard of care.” Diane posed a powerful question: If most firms are using AI tools and you’re not, are you still meeting the standard of care? That one question reframed the conversation for me. It’s not just about innovation—it’s about liability, credibility, and the future of professional practice. The idea that what’s considered “ordinary” is changing really emphasized the urgency of not just reacting to AI trends, but leading with thoughtful, proactive policies.

Diane’s framework emphasized human oversight, documentation, and staying informed as regulations and professional standards continue to shift. This session helped me see that having a clear, written policy isn’t just best practice—it’s a necessity, and one I plan to help develop within our office.

How It All Came Together

What made these sessions especially powerful was how interconnected they were. The conference felt less like a collection of isolated workshops and more like a cohesive learning journey. Critical thinking laid the foundation for assessing information. Courageous Conversations taught me how to use that judgment to communicate with integrity. The AI sessions showed me how to apply those skills in a fast-changing digital world—balancing opportunity with responsibility.

Each session reinforced the others in meaningful ways. Together, they gave me new tools, a new mindset, and a stronger voice. I came home not just with ideas, but with a sense of clarity and confidence about where I want to grow professionally—and how I can help guide others in my firm to do the same.

Final Thoughts

Attending EdSymposium25 wasn’t just a great professional experience—it was a moment of growth. I’m so thankful to the Past Presidents Council for the support, and to the SDA community for creating a space where learning, connection, and encouragement are always front and center. I left Lexington inspired, informed, and ready to keep moving forward.

 

We’d love to hear from you! What part of Carrie’s EDSymposium25 experience resonated most with you? Leave a comment below to let her know! And while you're at it—think back to your own EDSymposium experience. What session, speaker, or moment made a lasting impact? Or if you haven’t attended yet, what are you hoping to gain when you do? Let’s keep the inspiration (and conversation) going!

Tags:  AEC Learning  AEC Operations  EDS25  Lifelong Learning  PPC Foundation  PPC Grant  SDA National  Women in AEC 

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SDA & Me - Stephanie Kirschner

Posted By SDA National, Wednesday, June 4, 2025
Updated: Wednesday, June 4, 2025

 

Every SDA member has a unique story - one that reflects their journey, growth, and connection to our vibrant community. In our new blog series, SDA & Me, we’re highlighting the voices of our members as they share what brought them to SDA, how their experience has evolved, and the moments that have made the biggest impact. Whether it’s professional development, lasting friendships, or unforgettable experiences, these testimonials showcase the value of being part of SDA. Today, we feature Stephanie Kirschner, FSDA, as she shares her SDA journey and what keeps her engaged in our community.

When did you join SDA and what initially motivated you to join?

 

I became a member of SDA in 1986. I was new to the AE industry, working for a very small landscape architecture firm at the time. I had attended a seminar on a Saturday presented by the Society of Architectural Administrators (SAA) Columbus Chapter called “The Architectural Secretary – A Training Seminar.” It was a full day of programming on how a project evolves, items specific to a design firm, dealing with various people (clients, consultants, product reps, vendors, etc.), and then a session of Personal Development/Career Professionalism. I was hooked and sad to learn there was not a chapter in my area. So, I worked with a few others from Cincinnati, and we decided to form a chapter, and I became one of the co-founders of the Cincinnati Chapter. I couldn’t be an officer since I didn’t work for an architectural firm, but that didn’t matter. I was just thrilled to have a network of peers that did the same thing I did and understood this crazy AE industry.

           

How has your experience with SDA changed over time?

 

I have seen many changes since becoming a member, including name changes (SAA to SDA – Society of Design Administration to then Society for Design Administration). We have grown from focusing on architectural firms to reaching engineering firms and others in the AEC space. I grew by serving as a Chapter officer in many roles, to serving on National Committees, then serving on the SDA National Executive Committee and ultimately serving as SDA National President in 2009. Each time I took on a new role, I learned  new career skills that helped me in my daily role which gave me the career growth I had been seeking. I went from being a receptionist in a 7-person landscape architectural firm, to becoming a Staff Accountant, Accounting Manager, Director of Administration and ultimately, the CFO and a partner in a 100-person multi-disciplined firm (Engineering/Architecture/Surveying/Landscape Architecture/Planning services). I left the industry in 2010 due to the economic recession, and found myself missing the AEC industry. In late 2012, the opportunity to become the SDA National Executive Director was offered to me, and I was thrilled to accept that position, one I continue to enjoy and learn from to this day. In 2020, I applied and was named a Fellow, joining the ranks of many respected SDA members. The journey to Fellow is not something that happens overnight, but every step I took to advance my career, and my SDA experience led me to that accomplishment. I encourage everyone to start today on their journey to accomplishing that as well.

 

What aspects of SDA have you enjoyed the most?

 

Like most people, the connections to SO many members across the country is invaluable. Not only for the knowledge, but for the genuine friendships that have developed over the years. I appreciate the information that is given to us specific to the AEC industry, something you can’t just Google.

 

What motivates you to stay engaged or involved with SDA?

 

There are so many opportunities to develop your professional career while being a member and volunteering through SDA. One of the things I realized is that I could take my career beyond my wildest imagination because I had a network of colleagues doing big things in the industry. These were role models for me as I gained more experience. When things were hard and I was thinking about leaving the AE industry, talking to others made me realize that it wasn’t just me, that some of the issues were happening in other firms and I wasn’t crazy or dumb. It gave me the courage and resolve to learn more and push for change in my firm because I could come armed with information.

 

Can you describe a memorable experience you’ve had as an SDA member?

 

There are plenty of memories when you’ve been a member as long as I have. I remember the first convention (now known as EDSymposium) I attended in Philadelphia. I attended the annual meeting where there was a proposed bylaw to change our name from Society of Design Administration to Society for Design Administration. It was my first opportunity to see Roberts Rules of Order in live, real-time action. I had been through many meetings and understood the basics, but these members where SERIOUS about the process. I came to understand how important governing documents are and why words matter, something I remind our chapters and board members about frequently. When we don’t know whether we can do something or not, the answer is always “what do your bylaws and/or standing rules say?”

 

There are plenty of fun experiences that have occurred during the many SDA conferences I have attended over the years. From day trips to see a new area of the country, to long conversations over cocktails after a day of long educational programs, I always come away energized by SDA members and want to do more. I wish I could tell every firm owner how much our SDA members care and are concerned for their firms. If they did, every firm would have at least one SDA member as a staff member.

 

 

Want to share your SDA story? Each member’s journey is unique, and we’d love to hear yours! If SDA has made an impact on your career and connections, reach out to us (admin@sdanational.org) to be featured in a future SDA & Me spotlight. Stay tuned for more inspiring stories from our amazing members!

Tags:  AEC Business  AEC Leaders  SDA  SDA & Me  SDA National 

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Mastering Employee Performance Reviews: A Blueprint for Admins, Office Managers, and Assistants in the A/E/C Industry

Posted By SDA National, Thursday, May 15, 2025
Updated: Thursday, May 15, 2025

 

Whether you're an admin, office manager, or assistant in the A/E/C industry, mastering the art of performance reviews is crucial to both your success and the success of your firm. This isn't just about checking off a box; it's about enhancing productivity, fostering growth, and creating a culture where everyone can thrive. Let’s dive into why this process is essential, how to conduct it effectively, and the strategies you can use to make each review impactful.

The Importance of Performance Reviews: Performance reviews are more than just a formality; they’re a vital tool for both evaluating an employee’s contributions and setting the stage for their future growth. For admins and office managers in the A/E/C industry, these reviews are a chance to ensure that staff members are aligned with the firm's objectives, motivated, and equipped with the skills they need to succeed. When done correctly, performance reviews can boost morale, increase productivity, and help retain top talent.

Timing Is Everything - When to Do It Right: The timing of a performance review can significantly impact its effectiveness. While annual reviews are standard, consider incorporating quarterly check-ins to address issues in real-time and celebrate small wins. For remote employees or those working off-site, it’s essential to schedule reviews in advance to ensure both parties can engage in meaningful dialogue without distractions.

Planning and Preparation: The Foundation of Success:  A successful performance review starts long before the actual meeting. Begin by setting clear, measurable goals that align with the firm's objectives. Document your observations throughout the review period, noting both achievements and areas where improvement is needed. This preparation ensures that your feedback is specific and constructive, rather than vague and general.

Tailoring Reviews to Different RolesNot all reviews are created equal, especially in the A/E/C industry, where roles can vary greatly. Here's how to tailor your approach:

  • Field Workers: Focus on hands-on skills, teamwork, adherence to safety protocols, and the ability to meet project deadlines.
  • Project Managers: Emphasize leadership qualities, decision-making skills, budget management, and communication with both clients and team members.
  • Engineers and Technical Staff: Highlight problem-solving abilities, technical proficiency, innovation, and the ability to adapt to changing project requirements.

Customizing your reviews based on the role ensures that you're evaluating employees on criteria that truly reflect their responsibilities.

Conducting the Review: Feedback Strategies That Work

When it comes to giving feedback, your approach can make all the difference. Start by conveying your positive intent to help the employee grow and succeed. Use the "STAR" method (Situation, Task, Action, Result) to deliver specific feedback that focuses on observable behaviors rather than personal attributes. This approach minimizes defensiveness and opens the door to constructive conversation.

The Art of Virtual Performance Reviews

In today's hybrid work environment, conducting virtual performance reviews has become a necessity. To make these reviews as effective as in-person meetings, ensure you have a stable internet connection and a quiet, private space. Use video conferencing tools to maintain a personal touch and make eye contact. Share your screen to go over key points, and be sure to follow up with a written summary of the review to reinforce what was discussed.

Post-Review Action Steps: Turning Feedback into Progress

The real impact of a performance review lies in what happens afterward. Set clear action items for both the manager and the employee, with specific deadlines for follow-ups and progress check-ins. Regular check-ins help keep goals on track, provide opportunities to address any obstacles, and reinforce the commitment to continuous improvement.

Fresh Ideas for Performance Management

Innovation isn’t just for design; it applies to performance reviews too! Consider implementing peer reviews or 360-degree feedback to gain a broader perspective on an employee’s performance. Encourage self-assessments that allow employees to reflect on their achievements and identify areas where they seek growth.

Building a Culture of Continuous Feedback

Performance reviews should be part of an ongoing conversation, not a once-a-year event. Encourage open communication and make feedback a two-way street. When employees feel heard and valued, they're more likely to be engaged and motivated to reach their full potential.

Conclusion: Elevating Performance Reviews in the A/E/C Industry

Effective performance reviews are a powerful tool for driving success in the A/E/C industry, especially for admins, office managers, and assistants. By tailoring the process to fit different roles, preparing thoroughly, providing constructive feedback, and following up with actionable steps, you can transform these reviews from a dreaded task into a valuable opportunity for growth and development.

Stay connected with SDA for more insights and best practices that will help you elevate your career and add value to your firm. Together, we can redefine what it means to support excellence in the A/E/C industry.

Pro Tips for Admins: Streamlining Hiring & Operational Workflows

Admins and office managers are often the glue holding the hiring process together—whether you're screening resumes, juggling schedules, or helping managers prep for interviews. Here are a few tried-and-true tips to help you shine even brighter in your role:

• Centralize Your Communication:
Tracking candidate emails, interview notes, and feedback in one place (such as an ATS or shared platform) prevents critical info from slipping through the cracks. A centralized system = a smoother hiring experience for everyone involved.

• Standardize Interview Questions:
Consider building a firmwide interview question bank that aligns with your core values and culture. Not only does this keep interviews consistent and equitable, but it also helps hiring managers stay focused on what truly matters.

Proactive Practices to Keep You Ahead of the Curve

• Keep Job Descriptions Fresh:
Regularly update job roles and responsibilities to reflect what’s actually expected in the position today—not what was listed three years ago.

• Stay Legally Informed:
Attend SDA webinars or browse resources to stay current with employment laws, compliance updates, and administrative trends in the A/E/C space.

• Learn the Tools:
Even if you're not in HR, learning how to navigate or evaluate ATS platforms and AI-driven resume screeners can help you support your team more strategically.

 

Spotlight Resource: SDA Job Board

Looking for A/E/C-savvy candidates? SDA’s industry-specific job board reaches experienced, vetted professionals who already speak the language of design, engineering, and construction admin.

🔗 Post or browse jobs here

 

Tags:  AEC Business  AEC Jobs  AEC Learning  Innovation in Education  Job Search  SDA  SDA National 

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